One Call: Why a Team Studio Needs One Accountable Lead
The Team Studio Series | Part 4 of 4 | David Frangioni
By David Frangioni
Content strategy, construction, acoustics, systems, staffing and launch. When a team builds a studio, one person should own the result. That is the role I play.
When a team decides to build a production company and a facility, the list of people involved grows fast. Architects, contractors, acousticians, broadcast integrators, IT, storage vendors, furniture, lighting, producers, agencies, consultants. Every one of them may be excellent. Very few of them have seen the whole picture.
That is where projects lose time, money and quality.
The Cost of Too Many Calls
Without one owner, it is easy to end up with edit rooms that look beautiful and cannot share media. A podcast studio finished before anyone tested the microphones. A mix room that shares a wall with a mechanical room. Every vendor can do their job well and the result can still fail, because nobody owned the whole thing.
A team should not have to manage that. Its executives have a franchise to run.
What One Call Means
When a team calls me, they get one person accountable for the entire outcome: the content strategy, the production company structure, the facility design, the acoustics, the systems, the build, the training and the first productions.
I bring in the right specialists, and I hold them to one standard and one schedule. When something needs a decision, the team asks one person and gets one answer.
Why Me
I have spent my career at the intersection of creative production, studio design and technology. I have produced and delivered work for artists including Aerosmith, Ozzy Osbourne, Shakira, Sting, Journey, KISS, Elton John and Ringo Starr. I have designed and built studios, immersive audio rooms and reference theaters. I run a media and archive business through Modern Drummer. I understand the business of content because I am in it.
I will say it plainly: bringing all of those pieces together for a team, at the highest quality, in the most cost-effective and professional way, is what I do better than anyone. That is not a slogan. It is the reason the projects work.
Bringing all of those pieces together for a team is what I do better than anyone.
David Frangioni
Cost-Effective Is Not the Same as Cheap
Teams do not need the most expensive equipment in every room. They need the right decisions in every room. When one person holds the full plan, money goes where it shows on screen and in the mix, and the rest of the budget is protected. Avoiding a rebuild is the biggest saving of all.
The Blueprint Is Being Written
As the Chiefs’ Lara Krug told Front Office Sports, “There wasn’t a blueprint. I think we’re now building the blueprint.” I want to help teams write theirs, and build it right the first time.
The Frangioni Media side of this series details how turnkey delivery controls cost. When you are ready, make the call.
Frequently Asked Questions
Who is David Frangioni?
David Frangioni is a producer, studio designer and technology integrator who has delivered projects for artists including Aerosmith, Ozzy Osbourne, Shakira, Sting, KISS and Elton John. He runs Frangioni Media and Modern Drummer.
What does one call mean for a team?
One accountable lead for the content strategy, production company, facility design, build, training and first productions.
One call. One accountable lead.
One call starts the build.
Content strategy, facility, systems, launch. One accountable lead.
The Team Studio Series
- Part 1: Why teams are becoming studios
- Part 2: Lessons from building for legends
- Part 3: The archive is the catalog
- Part 4: One call, one accountable lead (you are here)
David Frangioni